| activecubes solutions | 2007 |
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Rajesh Varrier | Bangalore | Consulting
Nominated on Oct 16 2008 3:41AM | by
Satyan Warrier
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| activecubes solutions - Snapshot |
| Get smart with business analytics |
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| Business Basics |
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| Company Name |
activecubes solutions |
| Founded in |
2007 |
| Headquartered in |
Bangalore |
| Company website/URL |
www.activecubes.com |
| Industry |
Consulting |
| Stage of the company |
Several customers or locations |
| Source of idea |
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| Awards & honors |
Proud recipients of "Karnataka IT export awards for being a star performing STPI Incubation unit" |
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| Business description |
Activecubes employs analytics to help firms globally to harness the power of information to understand their customers much better, understand the impact of their strategies, product performance etc.
Business's globally have been collating data about their markets, products, customers for a number of years. Today they are hosts to huge databases ...> Read more.. |
Activecubes employs analytics to help firms globally to harness the power of information to understand their customers much better, understand the impact of their strategies, product performance etc.
Business's globally have been collating data about their markets, products, customers for a number of years. Today they are hosts to huge databases of information which reveal a lot about what works for them, what does not and what could happen in the future. Activecubes employs the power of analytics to help companies pull ahead of their competition.
Business of analytics is about ensuring right data is available at right time and analysis of this data to gain intelligent insights leading to informed decisions. This requires understanding of business, modeling and technology capability.
< Back
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| How does the business make money? |
| Our customer network is gobal. We currently focus on Australia, India and USA markets. We make money by helping our customers solve the real business problems & help them improve business performance using this power of analytics. Our services include Consulting, data modeling, Business Intelligence Solutions.
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| Team information |
Kiran Ventrapragada, Co-Founder & Head of Technology Service, More than 11 years of experience of working with global firms in the space of technology. He has worked across several industries like retail, telecom, footware-apparel and government. Kiran is a graduate in electrical engineering.
Prabhu K Gutta, Co-Founder and Director, 28 years of Industry experience, was for 5 years Executive Director/Corporate advisory member and an integral part of the phenomenal success of Matrix Labs (now acquired by Mylan Laboratories USA). He has rich experience across the spectrum managing IT, HR, Supplychain , Public Relations etc. Prabhu is a Commerce Graduate with a Post Graduate in Computer Methods and Programming.
Anand Sam, Co-Founder and Head of Business Intelligence, Has more than 13 years of experience of working with global firms in technology services, which includes consulting, project/program management and delivery management of various engagements in ERP, Data Warehouse etc. Was instrumental in setting up the PeopleSoft practice at Infosys and was responsible for the global delivery for PeopleSoft projects. Anand is a graduate of engineering specializing in Instrumentation and Control Engineering.
Ajay Pulpa Founder & Head of US Business, Ajay Pulpa has more than 11 years of IT experience. Over the last decade, Ajay has worked for IBM and PwCC helping Fortune 500 companies in a diverse set of industries including Automotive, High Tech Computer Manufacturing, Medical Equipment Manufacturing, Utilities, Oil and Gas (up-stream and downstream), and Electronic Market Places.
Ajay has a Masters degree in Business Administration and a graduate degree in accounting.
Anand GCP, Co-Founder & Head of Sales and Marketing, Prior to handling Sales and Marketing at activecubes, Anand was with Infosys Technologies Limited. He was an integral member of the Management Leadership team for Enterprise Solutions and in his most recent role, headed Marketing for the same group. He has a PGDM degree from IIM-Bangalore and a Bachelor's degree in Electronics & Communication from Mysore University.
Ramachandran Kallankara, Founder & Head Analytics, Ramachandran Kallankara has over 21 years of cross-industry experience, including 14 years of responsibility and experience in IT Delivery operations and Strategy deployment at Infosys. He has managed delivery teams of about 5000 people and has also established profit center practices. He has a Post Graduate Diploma in Management, IIM Bangalore, India (1991) and a Bachelors Degree in Technology, IIT Madras, India (1985)
Joy Gupta, Advisor & consultant, Joy is a leader in the analytics field and has an accomplished 25 year career straddling two major industries - consumer packaged goods and healthcare. He has held progressively important and senior management positions with reputed multinational companies. He has published several papers and presented at a number of industry conferences.
Timothy Rook, General Manager Sales Australia, Prior to commencing with Activecubes Tim was based in The Netherlands working for a pan-European media company in the print, online and mobile advertising space Truvo (annual revenues around $550m). There, Tim held roles as National Sales Manager, Director - Go To Market and Strategy Manager. Prior to Europe Tim was based in Sydney for Sensis, in his last role as State Sales Director where he held accountability for $140M in annual revenue. Tim has 20 years of sales and marketing experience gleaned from both the Australian and European markets.
Ted Francisco IV, Vice President Sales, USA, Ted has 20 years of experience in supply chain strategy & planning. Prior to joining activecubes, in his most recent roles, Ted was a Principal with the Global Strategy practice for a major Supply Chain/Logistics consulting firm and a Senior Executive in the Strategic Supply Chain Management Practice of a Big 5 consultancy. He has a Bachelor of Arts from Emory University; he holds a M.B.A. degree as well.
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| Competition |
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| Competitors |
Marketics, MarketRx, Fractal |
| How different is your product or service? It has... |
Substitutes that differ in function |
| In what way is your product or service different? |
Solution to business problems or improving business performance requires ability to work across domain, modeling and technology. Activecubes is one of...> Read more.. |
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| By The Numbers |
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2006 |
2007 |
| No. of employees |
Did not exist |
16-25 |
| No. of locations |
Did not exist |
2-5 |
| No. of customers |
Did not exist |
2-5 |
| Turnover |
Did not exist |
1-5 crore |
| Profits |
Did not exist |
preprofit |
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| Primary source of initial funding |
Personal savings |
| Primary source of additional funding |
Family & friends |
| Raised institutional capital? |
No |
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| Why is this startup hot? |
Analytics is a super hot space in itself. This is easy to see, in 1990's most firms heavily invested in ERPs. Early 2000, most firms were almost there. They at least started having a well organized mechanism of collating transaction data.
Pretty soon, industries started seeing unbelievable amounts of data being collated on product, inventory, su...> Read more.. |
Analytics is a super hot space in itself. This is easy to see, in 1990's most firms heavily invested in ERPs. Early 2000, most firms were almost there. They at least started having a well organized mechanism of collating transaction data.
Pretty soon, industries started seeing unbelievable amounts of data being collated on product, inventory, supply chain, customer buying behavior, sales, marketing etc. Though organizations were putting Reporting systems in place to get view of data, its not till recently companies have started understanding the power of analyzing this data beyond reports.
Today and in the coming days, all organizations in all industry segments will be looking at how best can I harvest my data, compare with industry benchmarks, to give me a much deeper understanding of all aspects of my business.
Organizations today want to study their data in-depth to gain that insight required to stay ahead of competition. This is the age of leveraging power of analytics.
What makes activecubes hot, besides being in analytics are 2 key aspects :-
1. The key differentiator : often analytics firms worldwide are focused on just the modeling of data and not quite able to put a complete solution together. Activecubes' focus is to understand a customer need and design a complete solution from the data warehouse, to the modeling to consulting.
2. The team: Our leadership team has exceptional breadth of its experience. We believe a great team is an essential foundation to a successful venture.
< Back
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| What keeps the team awake at night? |
| Simply two aspects, converting prospects to customers and delivering to promise ensuring customer delight |
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| Voting Closed |
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| “The company has all the ingredients of becoming a successful consulting firm....” > Read more.. |
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| “The business itself is in a very exciting space....” > Read more.. |
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| Entrepreneur's Details |
| Name |
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Rajesh Varrier |
| Age |
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39 |
| Hometown |
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Bangalore |
| Family background |
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First gen entrepreneur |
| More than 1 company? |
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No |
| Education |
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Masters |
| Graduated from |
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WIEECT |
| Former employer |
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Infosys Technology |
| Former designation |
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Head HCM |
| Area of responsibility |
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Growing Human Capital Management business |
| Favorite book/movie |
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Several |
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